?Marketers, are you winning the battle but losing the war
A chronic problem for B2B marketers.
Year after year, we see companies – from startups to enterprises – throwing away money (and customers) because they are missing the opportunity to learn more about their prospects – which hurts them over the long term
?Why is this happening
Because most digital agencies tend to focus their creative efforts on how to capture audience attention while ignoring how to enrich their existing pool of data to improve ongoing targeting precision and relevancy of copy and creative
There is a better option
At Z Digital House, we think differently about how to maximize the long-term effectiveness and ROI of your marketing and sales efforts. By making data and insight gathering a core part of the marketing campaign, we help you win the short-term battle for leads, and the long-term war for conversions into satisfied customers
We believe it pays to be as creative about how and where you collect data about your prospects as with the “creativity” of your campaigns. Our unique methodology combines
Classic lead generation & conversion techniques + omni-channel data collection and enrichment layer.
This means every campaign you run generates deeper and more meaningful data about the target customer – to optimize your campaign results over the long term
How can YOU improve your marketing ROI?